We were hired to create a eye catching logo for an Orlando Food Truck - Smokehouse Tomato Soup & Grilled Cheese. The client had a vague idea of what he wanted, he provided a photo of an old license plate he had found.
We started with a design similar to his plate. As the truck was being built the client want a diamond shaped logo to maximize his signage ability.
It's always fun to create logos with food. Our team ate the client's product for a week as "inspiration". After a dozen design tweaks we finally hit a home run on this project for Smokehouse Tomato Soup & Grilled Cheese.
Smokehouse Tomato Soup & Grilled Cheese